Stephen Colbert isn’t alone in kissing off the noble concept of North Carolina’s state motto.
“It is not…necessary for a prince to have all the above-named qualities,” Niccolo Machiavelli advised in “The Prince” (1532), “but it is very necessary to seem to have them.”
And then there was Ferdinand Waldo Demara (1921-1982), who out of self-described “pure rascality” skillfully masqueraded as a monk, a surgeon, a civil engineer, a PhD psychologist and a prison warden.
In “The Great Impostor” (1959), biographer Robert Crichton noted that in one episode Demara “made sure to cover every one of his papers with a note written on small, expensive, discreet stationery….
“At the top of the [embossed seal] was his name, at the bottom his profession of psychologist and in the middle his motto: Esse Quam Videri… the most splendid joke of all.”