In 1959, theirs was ‘a most unusual mission’

“A group of North Carolina businessmen is beginning a most unusual mission in Europe…. The businessmen will travel to England, Holland, Switzerland, Germany and France to confer with industrialists who might be interested in building plants in their state.”
— From “North Carolina Turns To Europe as Luring Industry Gets Harder” in the Wall Street Journal (Nov. 5, 1959)