Would Brad’s Drink have hit the spot?

“Coca-Cola’s success spawned a host of cola imitators. The drink that would prove Coke’s strongest and most enduring copier was conceived in a North Carolina drugstore in 1896.

“New Bern pharmacist Caleb D. Bradham, an erstwhile medical student, served dyspeptic customers a drink he had created to calm their stomachs. To his surprise it became a hit with his other patrons, who would ask for ‘Brad’s drink.’ Forfeiting his opportunity for immortality, Bradham rechristened the drink ‘Pepsi-Cola.’ The name suggested two of the drink’s ingredi­ents, the digestive enzyme pepsin and the kola nut, in a form and cadence suggestive of Pepsi’s Atlanta competitor.”

— From “Charles E. Hires and the Drink that Wowed a Nation: The Life and Times of a Philadelphia Entrepreneur”  by Bill Double (2018)

 

Batman goes to Kollege. Absurdity ensues.

“Batman (with [Kay] Kyser following for some reason) tracks the bad guys down, but after Kyser accidentally knocks Batman out with a wind instrument, the two are captured and placed in a room slowly filling up with deadly gas. Luckily, Kyser freed some putty from the floor and saves the day with some musical instrument knowledge…”

— From “Batman Meets Kay Kyser!” by Brian Cronin at Comic Book Resources (June 11, 2013)

How am I just now discovering this wildly imagined collaboration from 1949? Highly recommended! 

The rocky history of concrete ships

“Concrete ships were first built in the mid-19th century. There were some short-lived efforts to build concrete ships during and right after World War I, in part due to the high cost of steel.

“Wilmington’s Liberty Shipyard constructed concrete ships on what had been the Kidder Sawmill site. Work on the yard began in May 1918, but the first ship wasn’t launched until after the war ended. The Liberty Shipyard closed in October 1919.

“Less than one year later, the Newport Shipbuilding Corp. leased the old Liberty Shipyard land from the city of Wilmington. In May 1921, this new endeavor’s first concrete river steamer was launched. Still, this second concrete shipbuilding enterprise did not last long either — the yard stopped producing concrete ships in the summer of 1922.”

— From “In 1921, concrete ship launched into the Cape Fear River” by Jan Davidson in the Wilmington Star-News (

‘Constitutional right to work’? No thanks

“The first federal child labor law was passed in 1916…. Less than a year later it was declared unconstitutional by a five-to-four decision of the U.S. Supreme Court, on the ground that it transcended ‘the authority delegated to Congress over commerce,’ and interfered with states’ rights….

“Six years after that decision a Scripps-Howard reporter interviewed Reuben Dagenhart of Charlotte, N.C., the boy whose ‘constitutional right to work’ overthrew the law which sought to cut his hours of labor as a 14-year-old, from 12 to 8 a day. ‘What benefit did you get out of the suit which you won in the United States Supreme?’ the reporter asked.

“ ‘You mean the suit the Fidelity Manufacturing Co. [his employer] won? I don’t see that I got any benefit. I guess I’d been a lot better off if they hadn’t won it. Look at me! I may be mistaken but I think the years I’ve put in the cotton mills stunted my growth. They kept me from getting any schooling. I had to stop school after the third grade and now I need the education I didn’t get… But I know one thing, I ain’t going to let them put my kid sister in the mill.’ ”

— From “Children Wanted” by Beulah Amidon, in Survey Graphic (January  1937)

‘Omie Wise,’ early tale of true crime

“You’d be forgiven for thinking this was the plot of a moody drama or a Dateline special. Actually, it’s the story told in ‘Omie Wise,’ one of the many murder ballads that swept nineteenth-century America. After Wise became pregnant by an engaged man, he (allegedly) killed her to cover up the indiscretion. Court records of Jonathan Lewis’ trial [in Randolph County, N.C.] exist, so we know the tale is, chillingly, true….”

— From “The Murder Ballad Was the Original True Crime Podcast” by Jody Amable at JSTOR Daily (Jan. 30)

“All of North America eventually knew the story (by a number of different titles: ‘Naomi Wise,’ ‘Little Omie,’ ‘Oxford Girl’ or ‘Tragic Romance’), but only the town of Randleman, North Carolina, could embrace the murder as its own. And it did. Not only is Naomi’s grave located in Randleman but the town has named streets, churches, even mills and manufacturing plants after her. Its river is spanned by the Naomi Bridge and downstream its waters tumble over Naomi’s Falls.”

— From “Little Omie: America’s oldest murder ballad about a romance that for whatever reason just didn’t work out” by Tom Leonardi at kzfr.org (May 27, 2015)

Of course, “Omie” isn’t even North Carolina’s most famous murder ballad.

George Washington Hill, marketing mastermind

“The Lucky Strike Orchestra was the brainchild of George Washington Hill, the legendary president of the American Tobacco Company, and a seminal figure in the history of commer­cial broadcasting. The flamboyant Hill drove a Cadillac festooned with enlargements of the Lucky Strike package, chain-smoked Luckies despite a wracking cough, and insisted that all his employees smoke them, too.

“Hill, along with Procter & Gamble, was one of the first big-time advertisers to use radio.

“He knew instinctively how to program for a mass market. He believed the upbeat music played by the Lucky Strike Orchestra could help America dance its way out of the Depres­sion.

“Hill also broke through the early restrictions on low-class advertising with his classic line for Cremo cigars, ‘There’s no spit in Cremo!’ on the CBS network. Hill was a proponent of loud, obnoxious, repetitive advertising. His ‘Lucky Strike has gone to war!’ ads, aired during the early stages of World War II, were one of the great success stories in advertising history.”

— From “The Box: An Oral History of Television, 1920-1961” by Jeff Kisseloff (1995)

h/t delanceyplace.com

 

WWI solved cigarettes’ image problem

“[As recounted in ‘The Cigarette: A Political History’ by Sarah Milov, 2019] The cigarette century started slowly. Before the First World War, smoking had doubtful associations for most Americans. James Buchanan Duke’s American Tobacco Company pioneered the manufacture of desire by surrounding cigarettes with Orientalist fantasy, but the unintended  consequence of such advertising was to reinforce the connections in the popular mind between smoking and foreigners or immigrants: hot-blooded Italians, swarthy Turks, but not manly Anglo-Saxons….

“The war transformed cigarettes from symbols foreignness to emblems of patriotism….”

— From “Pinhookers and Pets” by Jackson Lears in London Review of Books

Loblollies and truffles — match made in heaven?

“On a frosty February morning in North Carolina’s Piedmont region [near Burlington], the enterprising trio who has finally broken America’s strange truffle curse walks beneath orderly rows of loblolly pine, trying very hard not to step on the precious nuggets beneath their feet….

“For the past two years, I’ve been hunting truffles around the world for a forthcoming book. I’ve followed some very muddy dogs through medieval Italian landscapes in the dead of night. I’ve dug black truffles in the arid oak plantations of the Spanish highlands. I’ve watched deals go down in Hungarian parking lots. I’ve seen stupendous truffle patches. But I’ve never seen a patch as productive as the one in these pines — especially not in America, where truffle farming has been a 20-year train wreck….”

— From “Has the American-Grown Truffle Finally Broken Through?” by Rowan Jacobsen in Smithsonian magazine (June)

A decade ago North Carolina’s fledgling truffle growers found a different way to make national headlines.

 

A warm welcome in Lincoln’s White House

“On April 29, 1864, a delegation of six black men from North Carolina—some born free, others enslaved—came to the White House to petition Lincoln for the right to vote. As the men approached the Executive Mansion, they were directed to enter through the front door—an unexpected experience for black men from the South, who would never have been welcomed this way in their home state. One of the visitors, Rev. Isaac K. Felton, later remarked that it would have been considered an ‘insult’ for a person of color to seek to enter the front door ‘of the lowest magistrate of Craven County, and ask for the smallest right.’ Should such a thing occur, Felton said, the black ‘offender’ would have been told to go ‘around to the back door, that was the place for niggers.’”

“In words that alluded to the Sermon on the Mount, Felton likened Lincoln to Christ:

“We knock! and the door is opened unto to us. We seek, the President! and find him to the joy and comfort of our hearts. We ask, and receive his sympathies and promises to do for us all he could. He didn’t tell us to go round to the back door, but, like a true gentleman and noble-hearted chief, with as much courtesy and respect as though we had been the Japanese Embassy he invited us into the White House.”

“Lincoln spoke with the North Carolinians for some time. He shook their hands when they entered his office and again when the meeting ended. Upon returning home, the delegation reported back to their neighbors about how ‘[t]he president received us cordially and spoke with us freely and kindly.’ ”

— From “Black Lives Certainly Mattered to Abraham Lincoln” by Jonathan W. White in Smithsonian magazine (Feb. 10, 2021)

8 taxing hours of Warhol

“When the Ackland Art Museum at the University of North Carolina at Chapel Hill showed ‘Empire’ at the nearby Varsity Theatre in 2010, the audience heard curses from the rear of the darkened cinema, said Allison Portnow Lathrop, public programs manager at the Ackland.

“The projectionist was losing a bout with the two antiquated projectors used to show the film’s 10 full reels. Later, a fire almost broke out.

“Ms. Lathrop had hired eight musical groups, booking each to play during an hour of the film. Near the end of the final reel, a local noise band, Y Fuego Mod, set off sparks during a set that mixed tools, scrap metal and amplifiers.

” ‘I really thought, “My job is over here. I’m going to be fired–if we all make it out alive,” ‘ Ms. Lathrop said. No one was hurt, and the projector kept rolling, after emergency exits were opened to air out the fumes.”

— From “Sick of Hollywood Action Movies? Warhol’s Epic Is an 8-Hour Shot of the Empire State Building” by Brenda Cronin in the Wall Street Journal (Jan. 10, 2019)