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Posts Tagged ‘f ross johnson’

A word Winston-Salem won’t soon forget: bucolic

Posted in Just A Bite, tagged , , , , on December 5, 2016 | Leave a Comment »

“The word ‘bucolic‘ has a powerful connotation in Winston-Salem, North Carolina. When RJ Reynolds Tobacco, a company that began and grew in Winston-Salem, bought Nabisco in the ’80s, its new head, F. Ross Johnson, moved the company headquarters to Atlanta, because it was ‘nouveau riche’ and Winston-Salem was too ‘bucolic.’ “ ‘Proud to be bucolic’  […]

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Winston-Salem’s ‘reluctant millionaires,’ Part 2

Posted in Just A Bite, tagged , , , , , , , on March 13, 2012 | Leave a Comment »

“Free from the grip of Northern interlopers [after the 1911 breakup of the tobacco trust], Mr. RJ began force-feeding Reynolds stock to employees. … Never mind that many didn’t want to go into hock….As the value of Reynolds stock ballooned in coming years, Winston-Salem came to be known as ‘the city of reluctant millionaires.’… “[After […]

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