Category Archives: Activism

It’s All Up to You! North Carolina and the Good Health Program, Part 2

As we left off in our last star-studded post, North Carolina leaders in the post-World War II years sought to improve the medical care and general health in the state through a public awareness campaign known as the Good Health Plan. Launched with the help of a few Hollywood friends, the North Carolina Good Health Association reached out to North Carolinians through print, film, and radio advertising and multiple forms of community engagement.


Billboards and car cards were used throughout the state to publicize the name and goals of the plan, such as the needs for improved nutrition and an increase in hospitals.

Examples of two billboards used to publicize the Good Health Plan.  From the North Carolina Good Health Association Records, #3550, Southern Historical Collection.

Examples of two billboards used to publicize the Good Health Plan. From the North Carolina Good Health Association Records, #3550, Southern Historical Collection.


Milk truck from Durham, NC, displaying one of the campaign's car cards.  From the North Carolina Good Health Association Records, #3550, Southern Historical Collection.

Milk truck from Durham, NC, displaying one of the campaign’s car cards. From the North Carolina Good Health Association Records, #3550, Southern Historical Collection.

 Community Engagement

To get North Carolina citizens actively involved in campaign, the Good Health Association sponsored contests with prizes for both adults and children.  Grade school students competed in oratorical contests (segregated, with one competition for white students and another for black students) in which they were asked to speak about the need for improved health. Prizes for the winners included $500 college scholarships, RCA radios, and state-wide recognition.

Contest Winners

H.C. Cranford, publicity director of the N.C. Good Health Campaign, interviews oratorical contest winners Angela Marchena (Raleigh) and George P. McKinney (Salisbury) on radio station WDUK in Durham. Right: Contest winners Harvey Adams (Farmer) and Dorothy Raynor (Ahoskie) pose with their winnings: RCA-Victor radio phonographs. From the North Carolina Good Health Association Records, #3550, Southern Historical Collection.

To increase awareness of the need for more medical professionals in the state, a Miss North Carolina Student Nurse pageant was established, with Kay Kyser himself on hand to crown the first winner.


Miss NC Student Nurse Competition, circa 1948 and 1949. From the North Carolina Good Health Association Records, #3550, Southern Historical Collection.

A store window display contest was sponsored to encourage support for the building of local hospitals and to encourage women to pursue nursing as a career.


Department store displays. Clockwise from top: Sears (Durham), Robbins (Durham), and Hudson Belk (Asheboro). From the North Carolina Good Health Association Records, #3550, Southern Historical Collection.

In conjunction with the national Hospital Survey and Construction Act (which provided federal grants and guaranteed loans to improve the country’s hospital facilities), the Good Health Campaign provided funding to increase medical care in underserved areas, including creating more hospitals (adding over 7,000 hospital beds) and training opportunities for medical professionals. This included the founding of the state’s first four year medical school at the University of North Carolina at Chapel Hill in 1950.  In addition, the public relations campaign helped to increase awareness of health and nutrition issues throughout the state in the post-World War II years.

It’s All Up to You! North Carolina and the Good Health Program, Part 1

During World War II, the state of North Carolina received an enormous number of draft rejections due to the poor health of its citizens compared to other states, including problems such as poor teeth and eyesight, chronic infections, malnutrition, tuberculosis, hookworm, and even malaria. The conditions of medical care in the state prompted the Medical Society of the State of North Carolina to urge Governor Broughton to take action, resulting in the formation of the State Hospital and Medical Care Commission in 1944.   Their study of health conditions demonstrated that a lack of hospitals, lack of doctors, and limited understanding of health and nutrition were among the reasons for North Carolinians’ poor health.  At the same time, statistics showed that while 41% of white draftees and 61% of African American draftees were being rejected in North Carolina, young men raised in orphanages (receiving state supported medical care and nutrition) had a draft acceptance rate of 99%.

Medical Department: Dr. Wright, 20 September 1942 (Left), and Physical tests, circa 1942.  From the United States Navy Pre-Flight School (University of North Carolina) Photographic Collection #P0027, North Carolina Collection Photographic Archives.

Medical Department: Dr. Wright, 20 September 1942 (Left), and Physical tests, circa 1942. From the United States Navy Pre-Flight School (University of North Carolina) Photographic Collection #P0027, North Carolina Collection Photographic Archives.

In response to this study, lawmakers, administrators, health officials, and prominent citizens launched the Good Health Program to educate North Carolinians about health needs, raise money for the building of hospitals, and generate support for increased medical training in the state.

One of these prominent citizens was Kay Kyser, a Rocky Mount, NC native whose career as a band leader had taken him to Hollywood. Kyser’s dedication to the Good Health program resulted in the talents of well known musicians, radio personalities, and film stars being recruited for the public awareness campaign, encompassing film, radio, and various print media.

Kay and Company

Counterclockwise from top: Kay Kyser (Rocky Mount, NC), Ava Gardner (Actress, Smithfield, NC), Kathryn Grayson (Actress, Winston Salem, NC), Skinnay Ennis (Bandleader and singer, Salisbury, NC), and John Scott Trotter (Bandleader, Charlotte). From folder P-3550/1, North Carolina Good Health Association Records, #3550, Southern Historical Collection.

North Carolina natives including film stars Ava Gardner, Kathryn Grayson, Randolph Scott, and Anne Jeffreys, as well as bandleaders Edgar “Skinnay” Ennis and John Trotter, participated in programs and advertisements via radio and movie trailers to increase awareness of the project’s goals.  Popular radio personalities Burns & Allen and Fibber McGee & Molly contributed radio announcements as well.

"It's All Up To You" sheet music cover.  From the Kay Kyser and Georgia Carroll Kyser Papers #5289, Southern Historical Collection.

“It’s All Up To You” sheet music cover. From the Kay Kyser and Georgia Carroll Kyser Papers #5289, Southern Historical Collection.

One of the most well remembered publicity efforts of the Good Health Program was the creation of its theme song, “It’s All Up to You!” Written by Sammy Cahn and Jule Styne (authors of “Let It Snow” among other popular songs), the song was played by Kay Kyser’s Orchestra and sung by Frank Sinatra and Dinah Shore.  Copies of the recording were played and distributed to the public by every radio station in state and sent to juke box operators in all major North Carolina cities. Sheet music was made available to the public through Columbia dealers and sent to the superintendent of each county and city school system.

Click the play button below to hear a recording of “It’s All Up To You” from the J. Taylor Doggett Collection (#20286) in the Southern Folklife Collection:

"It's All Up to You" music and lyrics. From the Kay Kyser and Georgia Carroll Kyser Papers #5289, Southern Historical Collection.

“It’s All Up to You” music and lyrics. From the Kay Kyser and Georgia Carroll Kyser Papers #5289, Southern Historical Collection.

So how did the Good Health Plan affect change in North Carolina? Tune in Friday morning for our exciting conclusion…

Four activists to be honored in Chapel Hill, SHC preserves documentation of their legacy

This Sunday, August 28, 2011, four names will be added to a plaque at Chapel Hill’s “Peace and Justice Plaza.” Yonni Chapman, Rebecca Clark, Rev. Charles M. Jones and Dan Pollitt will all be honored posthumously for their contributions to civil rights, social justice and equality in the Chapel Hill community. The ceremony will begin at 3pm in front of the Historic Chapel Hill Post Office on Franklin Street, just across the street from UNC’s McCorkle Place. For the full story, see the article, “Four Honored for Activism,” from the Chapel Hill News.

The Southern Historical Collection is proud to preserve a large body of material that documents the lives and legacies of these four activists, including:

Charles Miles Jones Papers – The collection includes correspondence, church documents and publications, clippings, and other items reflecting Jones’s ministry and concern for civil rights. Materials generally focus on his public rather than personal life with a special emphasis on the 1952-1953 investigation of his Chapel Hill Presbyterian Church ministry. General correspondence includes letters from supporters (among them Frank Porter Graham) and detractors, commenting on the investigation, Jones’s sermons, and several well-publicized actions in support of social justice causes.

Oral history interview with Rebecca Clark (1 interview available online via DocSouth’s Oral Histories of the American South project) – In this interview, Rebecca Clark recalls living and working in segregated North Carolina. She finished her schooling in all-black schools, so the bulk of her experience with white people in a segregated context took place in the work world. There she experienced economic discrimination in a variety of forms, and despite her claims that many black people kept quiet in the face of racial discrimination at the time, she often agitated for, and won, better pay. Along with offering some information about school desegregation, this interview provides a look into the constricted economic lives of black Americans living under Jim Crow.

John K. Chapman Papers (available Fall 2011) – This collection documents Yonni Chapman’s social activism and academic achievements, and offers an account of nearly four decades of progressive racial, social, and economic justice struggles in the central North Carolina region. Organizational materials, including correspondence, notes, newsletters and reports, document the activities of the Communist Workers’ Party, the Federation for Progress, the Orange County Rainbow Coalition of Conscience, the New Democratic Movement, the Freedom Legacy Project, and the Campaign for Historical Accuracy and Truth, among other organizations on the UNC-Chapel Hill campus, in Chapel Hill, N.C., Durham, N.C., Raleigh, N.C., and Greensboro, N.C. Workers’ rights and racial justice campaigns and commemorations, including those of the Greensboro Massacre and the campaign to end the Cornelia Phillips Spencer Bell Award on the UNC-Chapel Hill campus, are documented in paper, audio, visual, and photographic formats.

Daniel H. Pollitt Papers (available Fall 2012) – This collection documents Dan Pollitt’s distinguished career as an attorney, professor in the University of North Carolina Law School, and civil rights activist in the American South. The collection documents Pollitt’s activities with a number of organizations, including: the National Labor Relations Board, the National Sharecroppers Fund, the NAACP, the North Carolina Civil Liberties Union, the American Association of University Professors, the Rural Advancement Fund, and other organizations. Material also covers Pollitt’s involvement with the Speaker Ban controversy at the University of North Carolina, his opposition to the death penalty in North Carolina, issues of congressional misconduct, and many other legal and ethical matters.

Oral history interviews with Daniel H. Pollitt (13 interviews, many of which are available online via DocSouth’s Oral Histories of the American South project)

Thirty Years Later: Remembering the Greensboro Massacre

Thirty years ago today, on November 3, 1979, the Workers Viewpoint Organization (later renamed the Communist Workers Party) sponsored an anti-Klan march and conference in Greensboro, North Carolina.  Members of the Ku Klux Klan and Nazi Party attacked the demonstrators, killing five and injuring eleven Communist Workers Party members.


Flyer from the Records of the Greensboro Civil Rights Fund, SHC #4630.

Family and friends of the deceased organized the Greensboro Civil Rights Fund, raising some $700,000 to prosecute the Ku Klux Klan and the Nazi Party, as well as local and federal law enforcement agencies–whose undercover agents and paid informants in the Klan and Nazi Party allegedly participated in planning the attacks.

In 2004, around the time of the 25th anniversary of the Massacre, a Greensboro Truth and Reconciliation Commission was impaneled by the Greensboro community in order to “examine ‘the context, causes, sequence and consequence of the events of November 3, 1979′ for the purpose of healing transformation for the community” (from the Commission’s mandate).  Over the course of nearly two years the commission sponsored public hearings, meetings, scholarly panels, interfaith religious services, and other community gatherings.  Their activities culminated in a lengthy report giving a set of conclusions and recommendations which they hoped would continue the process of reconciliation and map the way forward.  To quote their report,

We believe the truth and reconciliation process in Greensboro opened up the debate around Nov. 3, 1979, in a positive way and has successfully engaged a broad spectrum of the community in an effort that offers hope for reconciliation. As a Commission that looks a bit like Greensboro in microcosm, we found that this process –and our own struggle to hear and understand each other- had a profound impact on our perceptions of the issues we explored. Our individual and collective commitment to the truth helped us persevere. And the human stories and emotions we encountered along the way moved us to do our best to leave behind a legacy we hope will serve Greensboro for years to come. We cannot say what the future will hold for this community or what the long-term impact of this process will look like, but we hope that this process also serves as a learning tool for others in this country who, like Greensboro, are burdened by a legacy of hurt and inspired by the possibility of honestly coming to terms with their own history.

So today we honor the memories of those lost to the violence of the Greensboro Massacre, thirty years ago today.  We also honor the courage of the Greensboro community which sought to heal itself through the truth and reconciliation process.

And finally, we especially want to honor the life and work of Dr. John K. “Yonni” Chapman, a long-time and loyal supporter of the Southern Historical Collection.  On October 22, 2009, following a lengthy battle with a rare blood cancer, Yonni Chapman passed away at his home in Chapel Hill. Yonni Chapman was one of the anti-Klan demonstrators who survived the attack of November 3, 1979.  Later, he was involved in the truth and reconciliation process (his statement before the Commission is available here) and continued racial justice organizing in North Carolina for nearly three decades.

The Delta Ministry, an ambitious self-help initiative for Mississippi

“Through the long, hot summer and the long cold winter, Delta Ministry looks ahead: to a total ministry, to growing self-respect and self-determination among delta Negroes, to a bold new start for some.”  So begins the text of a wonderful brochure (found in the SHC’s Delta Health Center Records) that tells the story of the Delta Ministry.

The Delta Ministry was a project begun in 1964 by the New York-based National Council of Churches to provide support to African Americans in the Mississippi Delta region. The project not only sought to bring economic aid to black Mississippians but also encouraged voter registration and greater political involvement.  According to Mark Newman’s 2004 book, Divine Agitators: The Delta Ministry and Civil Rights in Mississippi, the Delta Ministry began with a 10-year mandate but ended up stretching its support for the citizens of the Delta into the 1980s.  This, according to Newman, filled the vacuum created as other civil rights organizations, such as SNCC and CORE, discontinued similar programs of support for poor blacks in the Mississippi Delta.

The group has a fascinating story, much more deftly told by Newman’s extensively-researched book than I could do in this space.  The organization’s history deserves greater attention, it deserves even more ink from historians writing on the legacy of the American Civil Rights Movement.  As an intro, we hope you’ll read and enjoy this Delta Ministry brochure.   Click on each thumbnail to see a larger version of the image.  Finally, if you’re interested in digging deeper, there are other great materials in Box 59 of the SHC’s Delta Health Center Records.

Andrew Young oral history interview

Image of Andrew Young from Library of Congress (this public domain photograph is not part of the SHC's collections)

UNC’s Southern Oral History Program (SOHP) collects interviews with Southerners who have made significant contributions to a variety of fields and interviews that will render historically visible those whose experience is not reflected in traditional written sources. The Southern Historical Collection is the repository for oral histories collected by the SOHP.

The SOHP has digitized 500 interviews from the collection, through a project called Oral Histories of the American South. Periodically, “Southern Sources” will share links to audio of selected SOHP interviews.

Today, we are pleased to feature an SOHP interview with Andrew Young.  Andrew Young was the first African American congressman from Georgia since Reconstruction. First elected in 1972, Young was later appointed as ambassador to the United Nations by Jimmy Carter.

In this SOHP interview, Young discusses the nature of racial discrimination in the South and describes his involvement in voter registration drives. Throughout the interview, he draws comparisons between race relations within southern states and those between the North and South. According to Young, it was access to political power that ultimately altered the tides of racial prejudice in the South. He cites the passage of the Voting Rights Act of 1965 as a decisive turning point in race relations. For Young, it was the election of African Americans to positions of power that allowed African Americans to bring to fruition other advances they had made in education, business, and social standing.

Interview Menu (Description, Transcript, and Audio): Andrew Young interview menu (from the SOHP)

Link Directly to Audio File: audio of Andrew Young interview (from the SOHP)

Creator of the Month… The North Carolina Fund

[Each month we feature a "creator" or one of the SHC's manuscript collections. In archival terms, a creator is defined as an individual, group, or organization that is responsible for a collection's production, accumulation, or formation.]

The North Carolina Fund, an independent, non-profit, charitable corporation, sought and dispensed funds to fight poverty in North Carolina, 1963-1968. Governor Terry Sanford and other North Carolinians convinced the Ford Foundation to grant $7 million initial funding for a statewide anti- poverty effort aimed at rural and urban communities. This money–plus additional funding from the Z. Smith Reynolds Foundation; the Mary Reynolds Babcock Foundation; the U.S. Dept. of Labor; U.S. Dept. of Health, Education, and Welfare; U.S. Dept. of Housing and Urban Development; and the Office of Economic Opportunity–enabled the Fund to support a broad program of education, community action, manpower development, research and planning, and other efforts to fight poverty.


The Southern Historical Collection is proud to be the repository that preserves a giant collection (some 187,000 items) of the Funds records.  To read more about the North Carolina Fund and to learn about the collection of North Carolina Fund papers preserved in the Southern Historical Collection, please view the finding aid for the North Carolina Fund Records, 1962-1971.


Finally, we thought we’d note that a great deal of attention has been paid lately to the work of the North Carolina Fund and its volunteers.  Rightfully so!  In 2008, filmmaker Rebecca Cerese created the documentary “Change Comes Knocking: The Story of the NC Fund” to tell the history and legacy of the Fund.  It’s a really great film.  In fact, we’ll be hosting an event featuring Rebecca Cerese in the fall – check back soon for full details.

We also understand that a book is soon to be published by UNC Press on the history of the Fund.  The publishing of this book has been an integral part of a new UNC Press digital publishing venture called “Publishing the Long Civil Rights Movement.”  You can read all about the new book and learn more about the project here.

The First Freedom Rides (2 of 2)

[A continuation from part 1 of a post about the 1947 Journey of Reconciliation]…

We include here a video that contains excerpts of audio from a 1974 oral history interview with Igal Roodenko, participant in the 1947 Journey of Reconciliation, from the collection of the Southern Oral History Program (SOHP) at UNC Chapel Hill. The SOHP’s oral histories are archived and preserved at the Southern Historical Collection. Several hundred of these oral histories have been digitized and are available online. To listen to the full interview with Igal Roodenko, please visit:

This video also contains a montage of images, primarily taken from the holdings of the Southern Historical Collection. The SHC contains scattered documentation about the 1947 Journey of Reconciliation and about the life and work of Reverend Charles M. Jones, including (but not limited to):

  • Southern Oral History Program (finding aid for collection #4007): Including these digitized interviews B-0010; A-0035; B-0041; and others not yet digitized.

We are very proud to be the repository for these important primary source materials documenting this often-forgotten episode of Southern history.  However, we can’t help but notice that there are many missing pieces in the archival record that might tell the rest of the story.  Could it be that there really is only one photograph of the 1947 freedom riders?  What about documentation of the cab drivers and others who opposed the riders?  We still have our work cut out for us.