A last legacy of Grove’s Tasteless Chill Tonic

Though the most celebrated, the Grove Park Inn wasn’t the final project of quinine magnate E. W. Grove.  In Swannanoa he created Grovement, a planned community ‘where people of moderate means can secure large lots at reasonable prices.’ ”

According to this oral history, Grove envisioned “a neighborhood as close to his grandparents’ town in England as he could recreate.”

In “Asheville: A History” (2007) Nan K. Chase refers to Grovemont as “unsuccessful,” apparently another victim of the city’s extreme vulnerability to the Crash of ’29.

Pictured: a celluloid advertising mirror from the collection. I wonder if this stone house still stands — sure looks built to last, doesn’t it?

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