Hodges found way to protect cigarette labeling

Pat McCrory isn’t the first North Carolina governor to strike back at efforts to make cigarette packaging less appealing.

In 1959, Luther Hodges wired Gov. Ralph Herseth of South Dakota to protest a bill that would require tobacco to carry a skull and crossbones label and the statement “Not recommended by state of South Dakota”:

“I know that you would not want the General Assembly of North Carolina to pass a law requiring that any farm products originating from South Dakota and offered for sale in North Carolina must carry labels warning that, according to the United States Department of Agriculture, South Dakota soil has the highest content in the nation of selenium, a well known poison.”

In response, South Dakota took only three days to kill the proposed anti-tobacco measure. Gov. McCrory can only wish Ireland and France were as accommodating.

 

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