I never met Hugh Hefner, but in 1979 I interviewed Derick Daniels, the Raleigh newspaper scion tapped by Hefner to shape up sloppily-run Playboy Enterprises. “Hefner — the vicarious experience — is our most important promotional product,” Daniels told me in his Chicago office. “It’s a helluva lot more productive than taking out ads in […]
Posts Tagged ‘playboy enterprises’
‘I don’t want to be Hugh Hefner, just Derick Daniels’
Posted in Tar Heelia, tagged derick daniels, frank daniels jr, hugh hefner, josephus daniels, playboy enterprises on September 28, 2017 | Leave a Comment »
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