Piedmont merged into USAir in 1989, beating by a few years the advent of not-nearly-as-evocative bar-code tags.
Quite a big deal it was in 1987, when Charlotte Douglas International Airport was awarded its first nonstop transatlantic passenger service.
Piedmont Airlines even commissioned this ambitiously-detailed souvenir tin box, made in England, to celebrate the Gatwick connection.
Over the next four decades Piedmont will grow from what competitors dismiss as a “puddle jumper” to the nation’s eighth largest airline. In 1987 Piedmont is bought by Washington-based USAir [later US Airways] for $1.6 billion.
Pictured: Pinback button promoting Piedmont’s new flights from Charlotte to London Gatwick in 1987; plastic badge for child passengers; pinback button promoting Piedmont’s in-state Florida shuttle service, circa 1985.